Tel Aviv, Israel, December 8, 2008 — ActionBase, a provider of Human Process Management Solutions (HPMS), and BackFlip Software, a driving force of business process communications, today announced a partnership that allows customers to remotely access and receive real time notifications to action items and business processes, through any form of mobile communication, and follow them up to completion. Together, ActionBase and BackFlip Software let mobile workers reduce procurement requests and order processes from 40 hours to four hours.
ActionBase provides a structure for organizations by defining next steps, responsibilities and timelines for actions where people naturally turn to e-mail and spreadsheets. By using BackFlip’s Process Communications On Demand, ActionBase users can now view action items from anywhere and respond in real time by using Short Message Service (SMS), Wireless Application Protocol (WAP), voice messages and Instant Message (IM).
“This partnership allows us to enhance our services by providing our users with a solution that not only helps them receive the alerts but also allows them to instantly respond and follow up with the process,” said Gil Perez, CEO of BackFlip. “Now, BackFlip users have a strong managerial tool to help them remain hands on with the process and track it to completion.”
ActionBase is completely in charge of handling the process while BackFlip enables the mobile connectivity. Users will decide whether they want to receive actionable notifications on various process events such as action items created, updated or completed. Based on their presence, they will have the flexibility to define which communication channels they want to be reached at when an event occurs. Customers include current ActionBase and BackFlip users, as well as new users looking to work offline to manage their processes.
“Previously, users only had access to ActionBase via desktop. Our partnership with BackFlip allows enterprises to manage the ad hoc processes from anywhere, including when they’re off line, regardless of what technology is used. As long as a user has a mobile device, they can receive and act upon any acute processes which require online and immediate attention,” said Eyal Maor, CEO of ActionBase. “ActionBase’s mobility provides a unique capability to our users, because it enables them to still maintain the audit trail throughout all communications.”
About BackFlip Software: BackFlip Software is a driving force of business process communications. BackFlip’s Process Communications On Demand™ service empowers organizations with the ability to receive, access and communicate information at any time through any communication channel. Business applications can invoke the BackFlip service easily and securely whether they are hosted or lie behind the corporate firewall. Interactive alerts, business information and real-time notifications can be sent out from these systems to any user by a variety of communication channels including automatic voice calls, instant messages, text messages and mobile browsing. Thus, business processes are accelerated, users no longer have to wait for information, and decisions can be made and implemented quickly and effectively. BackFlip is a privately held company and has offices in Kfar Saba, Israel and Los Gatos, California, USA.
About ActionBase: ActionBase is a leading provider of Human Process Management Solutions that enable businesses — over 150 Fortune 100 to Fortune 500 organizations worldwide — to manage their business critical processes. The company supports an ad-hoc and dynamic working environment by providing full visibility and control over unstructured processes that were previously managed via plain documents and e-mail correspondence. ActionBase works with global IT leaders including BG group, Orange, Texas Instruments and Amdocs, and specializes in complex industries such as Oil and Gas, Utility and Telecom. The company is headquartered in Israel with offices in the United States and United Kingdom. For more information, please visit www.actionbase.com.
Los Gatos, CA, October 20, 2008 — BackFlip Software, a driving force of business process communications, announced today that Brown-Forman, a producer of fine quality consumer products, has successfully deployed BackFlip Process Communications On Demand™. Brown-Forman, with operations throughout more than 135 countries, chose the BackFlip multi-channel platform to provide their increasingly mobile workforce access to the company’s business intelligence information using any communication channel. By using BackFlip’s Process Communications On Demand Brown-Forman’s mobile workforce will have faster and easier access to point-of-purchase information via communication-enabled business intelligence queries.
“We selected BackFlip because it offers an innovative solution that will be leveraged across the organization, and significantly augment our current IT investments such as the SAP BI” said Rick Hopkins, Manager of Delivery Architecture at Brown-Forman Corp. “We are always looking to promote brand awareness, and this solution facilitates awareness of newly acquired and developed brands at retail or distributor locations.”
“Our goal is provide a robust, ‘always on’ service that enables our customers to improve their business by responding more quickly to customer needs, close sales faster and capitalize on opportunities ahead of their competition,” said Gil Perez, CEO of BackFlip. “The deployment at Brown-Forman is one example of how providing simple, real-time multi-channel access to information can maximize effectiveness of business applications for a organization’s mobile sales force.”
About Brown-Forman: Brown-Forman is a producer and marketer of fine quality beverage alcohol brands. It was founded in 1870 by George Garvin Brown in Louisville, KY, U.S. His original brand, Old Forester Kentucky Straight Bourbon Whisky, was America’s first bottled bourbon and remains one of Brown-Forman’s finest brands today. Brown-Forman employs 4,440 people worldwide with about 1,300 located in Louisville, KY. In all, Brown-Forman has more than 35 brands including Jack Daniels, Southern Comfort, Finlandia Vodka, and Fetzer and Bolla wines, in its portfolio of wines and spirits. For more information, visit http://www.brown-forman.com.
About BackFlip Software: BackFlip Software is a driving force of business process communications. BackFlip’s Process Communications On Demand™ service empowers organizations with the ability to receive, access and communicate information at any time through any communication channel. Business applications can invoke the BackFlip service easily and securely whether they are hosted or lie behind the corporate firewall. Interactive alerts, business information and real-time notifications can be sent out from these systems to any user by a variety of communication channels including automatic voice calls, instant messages, text messages and mobile browsing. Thus, business processes are accelerated, users no longer have to wait for information, and decisions can be made and implemented quickly and effectively. BackFlip is a privately held company and has offices in Kfar Saba, Israel and Los Gatos, California, USA.
Los Gatos, CA, September 22, 2008 — BackFlip Software, a driving force of business process communications, announced today the availability of BackFlip Process Communications On Demand™, the first communication service to provide a truly secured multi-channel environment for user-to-system and system-to-user communications through voice, instant messaging, text messaging, mobile browsing and email technologies.
BackFlip Process Communication On Demand™ can be acquired on a per user per month basis (www.backflipsoftware.com). Organizations subscribed to the service will enjoy:
“BackFlip Process Communications On Demand is designed for companies looking for a cost-effective communication solution that meets the real-time nature of today’s business environment,” said John Kish, CEO of BackFlip. “Today’s increasingly dispersed work force is flooded with volumes of information causing a great loss of time and effort in sorting out what is really needed. By enabling outbound communications to users based on knowledge of the user’s needs, contexts and preferred media, BackFlip helps companies respond more quickly to customer needs, close sales faster and capitalize on opportunities ahead of their competition.”
About BackFlip Software: BackFlip Software is a driving force of business process communications. BackFlip’s Process Communications On Demand™ service empowers organizations with the ability to receive, access and communicate information at any time through any communication channel. Business applications can invoke the BackFlip service easily and securely whether they are hosted or lie behind the corporate firewall. Interactive alerts, business information and real-time notifications can be sent out from these systems to any user by a variety of communication channels including automatic voice calls, instant messages, text messages and mobile browsing. Thus, business processes are accelerated, users no longer have to wait for information, and decisions can be made and implemented quickly and effectively. BackFlip is a privately held company and has offices in Kfar Saba, Israel and Los Gatos, California, USA.
Los Gatos, CA, June 16, 2008 — BackFlip Software, a driving force of Communications-Enabled Business Process solutions, announced today that it has been selected to join the Microsoft Startup Accelerator Program, which is made available only to a selected number of high potential companies.
Microsoft selects companies to join the program based on their innovation, marketability, growth potential, funding, platform decision and strategic importance to Microsoft. Having met all of these criteria, BackFlip will benefit from an extensive support network that provides access to Microsoft people and programs, guidance on future directions and support to accelerate their success.
“We selected BackFlip for this program because it offers a unique solution that supports Microsoft communications and business applications for integrating real-time communications into business applications and processes,” said Lynda Ting of the Emerging Business Team at Microsoft Corp. “We look forward to working with BackFlip to help our mutual customers reach their business goals.”
“Our goal is provide a robust, central platform that will enable our customers to improve their business by responding quickly to customer needs, close sales faster, mitigate risk exposure and capitalize on opportunities ahead of the competition,” said John Kish, CEO of BackFlip. “Microsoft’s recognition of our communications-enabled enterprise strategy, support, and access to their world leading product and market expertise will help us drive value to Microsoft Business Solutions customers and be an invaluable asset in growing our business.”
About the Microsoft Startup Accelerator Program: The Microsoft Emerging Business Team evaluates hundreds of technology startups each year to identify those with the strongest potential to succeed in the market, shape the industry’s future, and enhance the overall value of Microsoft products and services for customers. The Microsoft Startup Accelerator Program shines the spotlight on some of the most promising startups and provides good examples of how startups can work successfully with Microsoft. For more information about the program, visit http://www.microsoftstartupzone.com.
About BackFlip Software: BackFlip Software is a driving force of communications-enabled business processes. The company’s Multi-Channel User Interaction Platform allows organizations to conduct business across a range of commonly used communication networks and devices to reduce human latency, speed reaction to mission-critical events, and promote compliance with company and government regulations.
Los Gatos, CA, April 28, 2008 — BackFlip Software, a driving force of Communications-Enabled Business Process solutions, has been named a “Cool Vendor” in Emerging Technologies in Gartner’s March 16, 2008 report.
Gartner defines “cool vendors” as companies that ……“bring intriguing opportunities to technology provider, investor and IT user communities. These vendors offer technologies that can solve specialized business problems or create new market opportunities.”
The report, authored by Steve Blood, Research Vice President at Gartner, recommends that “IT managers and business process owners actively looking to invest in unified communications technologies that will deliver demonstrable improvements to business process should evaluate how BackFlip’s technology is relevant to their current and future architecture.”
The report also states, “BackFlip’s multichannel user interaction platform was developed in recognition of shortfalls in traditional event resolution capabilities and users’ demand for more flexibility in how they subscribe to, receive, and respond to business events and process exceptions. BackFlip is an early example of a vendor that has embraced the “communications-enabled business process” (CEBP), recognizing the negative impact of process delays that result from human latency. It has achieved early success bridging the market awareness gap between business process analysts and IT managers responsible for communications, with demonstrable examples of how process improvements can be realized through handling human steps quicker with the integration of user communications.”
The BackFlip solution was showcased at Gartner’s Enterprise Networking and Communication Summit held in London on April 23-24. Gartner also recognized BackFlip Software among the top five leaders of CEBP in Gartner’s report on “Examples of Communication-Enabled Business Processes That Accelerate Business Responsiveness” dated February 5, 2008.
About Gartner’s Cool Vendors Selection Process: Gartner’s listing does not constitute an exhaustive list of vendors in any given technology area, but rather is designed to highlight interesting, new and innovative vendors, products and services. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness of a particular purpose.
About BackFlip Software: BackFlip Software is a driving force of communications-enabled business processes. The company’s Multi-Channel User Interaction Platform allows organizations to conduct business across a range of commonly used communication networks and devices to reduce human latency, speed reaction to mission-critical events, and promote compliance with company and government regulations.
ROCKVILLE, MD — (MARKET WIRE) — April 26, 2007 — Visual Mining™, the premier provider of graphical reporting, visual analytics, and on-demand performance dashboard solutions, today announced a partnership with BackFlip Software, the technology leader of “Always-on” communication-enabled services and multi-channel user interaction. BackFlip Software has integrated NetCharts® Server with their Event-Action Server delivering real-time interaction with analytic scorecards and performance dashboards resulting in faster and better-informed business decisions. BackFlip’s technology enables users to subscribe to, receive and respond to changes in enterprise key performance indicators (KPIs) and analytics anywhere, anytime based on their presence through multiple modes of communication including: voice, instant messaging, text messaging (SMS), RSS, WAP, and e-mail.
Integrated with NetCharts graphical reporting tools, BackFlip Software’s Event-Action Server provides personalized dynamic information to clients requiring real-time notification of critical operational process variances and enables them to take immediate corrective action. BackFlip Software’s presence awareness and personalization capabilities improve customers’ operational performance by delivering contextual, real-time actionable information to the front lines.
“As a leading provider of presence-aware, multi-channel user interaction services and the communication-enabled business process platform, our goal is to provide our clients with the actionable information they need — when they need it. The NetCharts scorecard and performance dashboard technology makes it easy for us to extend our value proposition and helps us to enhance the quality of the customer experience,” said Yossi Tamari, CTO of BackFlip Software. “Taking advantage of NetCharts Server technology provides us with dynamic data visualization that improves end-user understanding of operational information.”
“In the highly competitive business activity monitoring industry, improving the end-user experience has become the only way for suppliers to succeed,” said Michael MacDonald, CEO, Visual Mining, Inc. “With the incorporation of Web 2.0 technologies, our portfolio of graphical reporting and performance dashboard software offers a complete data visualization solution that can give independent software vendors (ISVs) a competitive edge in the marketplace.”
NetCharts Server NetCharts Server equips developers with the charting tools necessary to produce outstanding, reliable, and dynamic graphical reporting applications for Business Performance Management. NetCharts Server presents the easiest and most comprehensive path to server-side generation of Web-based graphic images. Run NetCharts Server as a standalone application server or easily integrate it into J2EE, J2SE, Microsoft .NET, and ColdFusion environments to create and deploy executive dashboards, interactive online reports, and performance monitoring solutions.
About BackFlip Software: BackFlip Software introduces an innovative multi-channel user interaction model that enhances enterprise agility through communication-enabled business processes. BackFlip Software is privately held and headquartered in Los Gatos, California with offices in Houston and Israel. For more information, please visit www.backflipsoftware.com.
About Visual Mining, Inc.: Visual Mining develops graphical reporting, visual analytics, and on-demand performance dashboards for Business Performance Management solutions. Visual Mining produced NetCharts® as the industry’s first commercial Java-based charting engine. Sales Executive™, an on-demand business intelligence solution, represents industry best practices developed through more than a decade of experience in serving thousands of customers worldwide. Visual Mining products have earned numerous industry awards, including the 2003 Intelligent Enterprise Magazine’s Readers’ Choice Award for data visualization software and recent selection as a finalist in the Software & Information Industry Association’s 20th Annual Codie Awards. Information about the company’s products and services is available at www.visualmining.com.
Visual Mining, NetCharts, and Sales Executive are trademarks of Visual Mining, Inc. Other names used herein may be trademarks of their respective owners.
LOS GATOS, Calif., April 22 /PRNewswire/ — BackFlip Software, the technology leader of communication-enabled services and multi-channel user interaction, today announced that it is demonstrating integration with Hyperion System 9 Smart Space at Solutions 2007, Hyperion’s annual user conference in Orlando, Florida April 22 - 25. Smart Space from Hyperion, the global leader in Business Performance Management (BPM) software, is the industry’s first personalized information delivery solution that delivers “always-on” business intelligence (BI) and BPM to every user in the enterprise.
Smart Space gadgets are mini-applications that provide content from Hyperion System 9 software, uniquely integrated into the Windows environment. End users can access a whole library of gadgets, assemble their own personalized environment, and modify the gadgets simply by dragging and dropping or with a single mouse click.
BackFlip’s communication-enabling services have been integrated within Hyperion System 9 Smart Space to enable ubiquitous interaction with Hyperion System 9 applications and analytics resulting in quicker and better-informed business decision management. BackFlip extends Hyperion System 9 Smart Space’s “always-on” capabilities by adding new user interaction channels for instant collaboration including RSS, Voice (VXML), Text Messaging (SMS), and E-mail, and delivering actionable alerts anywhere, anytime.
Instant collaboration via Smart Space enables users to work dynamically with peers and easily share business intelligence about the state of the business. This shared decision making environment is powered by an auditable instant messaging service that securely operates behind the firewall. Conversations can be saved and associated with different decisions, enabling faster and more effective decision management. BackFlip Software’s presence awareness and personalization functionality increases customers’ operational performance by providing real-time actionable information at the point of business activity.
“BackFlip’s capabilities enable Hyperion products to reach a new class of users who require user-to-system and user-to-user collaboration, allowing them to take immediate action and make decisions based on real-time, actionable information,” said Robert Gersten, Chief Development Officer at Hyperion Solutions.
“In today’s dynamic business environment, success hinges on the ability to respond rapidly to a constantly changing environment and reduce human latency,” said Yossi Tamari, Chief Technology Officer of BackFlip Software. “By communication-enabling applications, we deliver an ‘always-on’ application model which extends the business beyond the desktop.”
About BackFlip Software Inc. BackFlip Software introduces an innovative user interaction model that enhances enterprise agility through communication-enabled business processes. BackFlip Software is privately held, headquartered in Silicon Valley, California with offices in Houston and Israel. For more information, please visit www.backflipsoftware.com.
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