BackFlip Process Communications On Demand™ bridges the gap between disparate business applications and people empowering the whole company to react quickly and precisely to customers, partners, suppliers and colleagues.

BackFlip Process Communications On Demand™ is the first communication service to provide a truly secured multi-channel environment for user-to-system and system-to-user communications through voice, instant messaging, text messaging, mobile browsing and email technologies.

System Initiated Interaction

The instant human interaction is required, BackFlip sends an interactive notification to relevant users via the most convenient and accessible communication channel.

User Initiated Interaction

Users can initiate interaction with the business applications, including a process or information request, by sending a message, browsing or dialing-in.

BackFlip Process Communication On Demand™ can be acquired on a per user per month basis. Organizations subscribed to the service will enjoy:

• Unlimited user-to-system and system-to-user communication coverage including all communications executed on premium channels such as text messaging and voice.
• Process communications administration environment, including message customization, process audit trail and user management capabilities.
• 24/7 support including hardware and software maintenance and upgrades.
• Secured integration with their underlying business applications through our process communications web service API’s and RSS connector.
• Ad-hoc connectors to leading business applications and technologies including Microsoft, BEA, SAP, JBOSS on request.

Today's employees are flooded with volumes of information causing a great loss of time and effort in sorting out what they really need. BackFlip supports "what you need is what you get" by converging communications and applications, and enabling outbound communications to users based on knowledge of the user's needs and contexts.

The system transforms composite content into the particular endpoint environment in real time; process owners can define rules to reach people quickly and to accelerate the process; and users can define delivery preferences, including choice of communication media and notification times, to ensure immediate action. Users can also access key business information and tasks using their preferred communication channel. These personalization capabilities simplify the working environment and reduce the end user's overall information load.

BackFlip manages user interaction across different communication channels, monitoring and archiving all communications involved in the business processes. BackFlip also enables process auditing to promote enterprise-wide transparency and compliance with SLAs, best practices and SOX regulations.